PIMAX INNOVATION (HONG KONG) CO., LIMITED and its relevant affiliates (collectively, “Pimax,” “we,” “us,” or “our”) respect your privacy. This Privacy Policy explains how we collect, use, share, store, and protect your personal information when you visit the Pimax Business website, contact sales, request product materials, book a demonstration, subscribe to communications, or otherwise use our enterprise services.
This Policy applies to the Pimax Business website and related enterprise services that link to this Policy. Other Pimax websites, consumer stores, accounts, software, devices, and services may be governed by separate privacy policies.
1. Information We Collect
We may collect information that you provide directly, including:
- Your name, business email address, telephone number, and country or region;
- Company name, job title, industry, and professional role;
- Products of interest, intended use, project requirements, estimated quantity, budget, and timeline;
- Demo, proof-of-concept, deployment, integration, procurement, or partnership requirements;
- Messages, files, and other information that you submit.
We may also automatically collect certain technical and usage information, including:
- IP address;
- Browser and device type;
- Operating system and language;
- Referring page and acquisition channel;
- Pages viewed, clicks, and visit duration;
- Approximate location;
- Cookie identifiers;
- Marketing campaign and advertising interaction data.
2. How We Use Your Information
We may use your information to:
- Respond to inquiries and provide requested materials;
- Arrange demonstrations, meetings, and technical consultations;
- Understand and assess your business requirements;
- Recommend suitable products, services, or solutions;
- Manage sales leads, quotations, proposals, proofs of concept, and potential business opportunities;
- Enter website submissions into our customer relationship management system;
- Record lead source and requirement type;
- Connect you with an appropriate Pimax sales representative, reseller, distributor, integration partner, or local business partner;
- Send product, service, resource, event, and marketing information where permitted by law or with your consent;
- Improve our website, content, products, services, and user experience;
- Measure website, content, and marketing performance;
- Maintain website and system security;
- Prevent fraud, misuse, and unauthorized access;
- Comply with applicable laws, regulatory requirements, and lawful requests.
3. Legal Bases for Processing Personal Information
Where applicable law requires us to identify a legal basis, we may process personal information on one or more of the following grounds.
3.1 Your Consent
We may rely on your consent when:
- Sending marketing communications for which prior consent is required;
- Enabling non-essential analytics cookies;
- Enabling advertising, remarketing, or targeted advertising technologies;
- Processing other information where consent is required by law.
You may withdraw your consent at any time. Withdrawal will not affect the lawfulness of processing carried out before consent was withdrawn.
3.2 Our Legitimate Business Interests
Where those interests are not overridden by your rights and freedoms, we may process personal information for legitimate business purposes such as:
- Responding to business inquiries that you submit;
- Providing materials that you request;
- Understanding your enterprise requirements;
- Arranging demos, meetings, or technical discussions;
- Managing CRM records, sales leads, and potential opportunities;
- Assigning requests to an appropriate sales representative, reseller, or partner;
- Managing an existing business relationship with you or your organization;
- Improving our website and enterprise services;
- Measuring website and marketing performance;
- Maintaining the security of our website and systems;
- Preventing fraud and misuse.
When relying on legitimate interests, we consider whether the processing is necessary and take into account your rights, freedoms, and reasonable expectations.
3.3 Compliance With Legal Obligations
We may process personal information where necessary to comply with applicable laws, regulatory requirements, court orders, or lawful government requests.
5. Analytics and Targeted Advertising
Where necessary consent has been obtained or otherwise permitted by applicable law, we may use analytics and advertising services provided by:
- Google;
- Facebook (Meta);
- Microsoft Bing;
- LinkedIn;
- Other service providers relevant to website operations and marketing.
These services may use cookies, pixels, tags, IP addresses, device identifiers, page-view information, and advertising interaction data to:
- Measure website and advertising performance;
- Understand how visitors reach and use the website;
- Analyze traffic sources and marketing campaigns;
- Create or use advertising audiences;
- Provide targeted advertising or relevant marketing content;
- Limit irrelevant or repetitive advertising.
In regions where required by law, non-essential analytics, advertising, and marketing technologies will only be enabled after you provide consent.
You may manage your choices through:
- The website’s Cookie Settings;
- Your browser settings;
- Advertising preference or opt-out tools provided by the relevant platforms.
6. Marketing Communications
With your consent or where otherwise permitted by applicable law, we may send communications relating to:
- Pimax Business products and services;
- Product Books, white papers, and other resources;
- Product updates;
- Offers and enterprise programs;
- Demos and technical demonstrations;
- Webinars;
- Trade shows and industry events;
- Content relevant to your industry or business interests.
You may opt out of marketing communications at any time by:
- Using the unsubscribe link in an email;
- Adjusting any available communication preferences;
- Contacting us through the email address listed in this Policy.
After you opt out of marketing communications, we may still send non-marketing messages that are necessary to:
- Respond to an inquiry that you submitted;
- Provide materials that you requested;
- Arrange a demo, meeting, or technical discussion;
- Manage an existing project or business relationship;
- Provide security, legal, or necessary service notices.
8. International Transfers and Data Retention
Pimax operates across multiple countries and regions.
Your personal information may be transferred to, stored in, accessed from, or processed in:
- Hong Kong;
- Mainland China;
- The United States;
- The European Economic Area;
- Other countries or regions where Pimax, its affiliates, service providers, resellers, distributors, or partners operate.
Data protection laws in those locations may differ from those in your location.
Where required by applicable law, we will implement appropriate contractual, technical, and organizational safeguards to protect personal information transferred internationally.
We retain personal information only for as long as necessary for the purposes described in this Policy and for reasonable business, legal, accounting, security, and dispute-resolution needs.
The relevant retention period may depend on:
- The status of your inquiry or project;
- Reasonable sales follow-up and CRM management needs;
- Our business relationship with you or your organization;
- Legal, regulatory, tax, and accounting requirements;
- Security, fraud-prevention, and dispute-resolution needs;
- Whether you have chosen to receive marketing communications.
Marketing contact information may be retained until you unsubscribe, withdraw consent, or the information no longer serves a reasonable business purpose.
Even after you unsubscribe, we may retain a minimal suppression record to ensure that further relevant marketing messages are not sent to you.
9. Your Rights and Data Security
Depending on your country or region and applicable law, you may have some or all of the following rights:
- To know whether we process your personal information;
- To access your personal information;
- To correct inaccurate or incomplete information;
- To request deletion of personal information;
- To request restriction of certain processing activities;
- To object to certain processing activities;
- To withdraw your consent;
- To request data portability;
- To opt out of direct marketing;
- To opt out of the sale, sharing, or targeted advertising of personal information where defined by applicable law;
- To lodge a complaint with a relevant data protection or regulatory authority;
- Where applicable, not to receive discriminatory treatment for exercising your privacy rights.
These rights may be subject to conditions, limitations, and exceptions under applicable law.
We may need to verify your identity before processing a request. Where permitted by law, you may also submit a request through an authorized agent.
We use reasonable administrative, technical, organizational, and physical measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.
However, no website, system, network transmission, or method of information storage can be guaranteed to be completely secure.
10. Additional Information
The Pimax Business website is intended for businesses, institutions, and professional users and is not directed at children.
We do not knowingly collect children’s personal information through this website. If you believe that a child has provided personal information to us, please contact us.
The website may contain links to third-party websites, platforms, or services. Those third parties have their own privacy policies and data-handling practices, and we are not responsible for their privacy practices.
We may update this Privacy Policy from time to time to reflect changes to website features, business processes, service providers, data-processing activities, or applicable laws.
When we update the Policy, we will revise the “Last Updated” date at the top and provide additional notice where required by law.
Contact Us
If you have any questions, requests, complaints, or concerns regarding this Privacy Policy or how we process personal information, please contact:
PIMAX INNOVATION (HONG KONG) CO., LIMITED